Where Rudd fails the most is in his character.
And the MSM, in the main, refuse to admit , the man they backed is not the hero/saint portrayed in the lead up to the 2007 election.
Lived in a car! The most disgraceful denigration of a respected farming family, known and have been in the district for over a hundred years.
That alone, should have been enough in the beginning to show what kind of person this is. But, no! we HAD to have a change.
The dissembling from Rudd is masterful.
False dawn service?
Who? Me? Never. 'No-one in my office organised anything'

Ahem...Ask Lachlan Harris.
Goes so drunk to a strip club, can't remember anything. The public, fed by what laughingly passes for some journalists, laughs it off.
(Imagine if John Howard had done anything remotely like that)
Reduces a RAAF member to tears over the wrong sandwich.
Throws a hissy fit in a war zone, because there's no hair dryer supplied.
The idiotic attempt to stalk strine.
On and on it goes.
But with a voting population, who base their political opinions on a morning tabloid style tv program, and the latest reality program, plus a 10 second grab on the evening news, especially ch10, of course he's popular.