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Barbie beats back Bratz (Read 617 times)
Flawed Logic
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Barbie beats back Bratz
Dec 5th, 2008 at 8:20pm
 
Bratz was pretty big, with the cartoon on tv, and the dolls and associated licenced products. There may be some big discounts coming up so they can clear stock before it gets recalled. Apparently a lot of parents are happy though because they hate Bratz, which are even more out of proportion than Barbie.

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[quote]LOS ANGELES (AP) -- The rowdy Bratz dolls have been evicted. Barbie has regained control of the dollhouse.

Toy giant Mattel Inc., after a four-year legal dispute with MGA Entertainment Inc., touted its win in the case Wednesday after a federal judge banned MGA from making and selling its pouty-lipped and hugely popular Bratz dolls.

"It's a pretty sweeping victory," Mattel attorney Michael Zeller said. "They have no right to use Bratz for any goods or services at all."

U.S. District Judge Stephen Larson rocked the toy industry with his order that MGA must immediately stop manufacturing Bratz. He allowed MGA to wait until the holiday season ends to remove the toys from store shelves.

The decision was a stunning defeat for MGA, which exploded onto the tween scene in 2001 with the edgy dolls and made hundreds of millions in profits, giving Mattel's more classic doll-diva Barbie a run for her money.[/quote]
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Flawed Logic
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Re: Barbie beats back Bratz
Reply #1 - Dec 5th, 2008 at 8:20pm
 
http://money.cnn.com/2008/12/04/news/companies/bratz_dolls.ap/index.htm?postversion=2008120406
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ex-member DonaldTrump
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Re: Barbie beats back Bratz
Reply #2 - Dec 6th, 2008 at 11:26pm
 
WOOHOO! Hate those stupid dolls. Smiley
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